Changing the location of your Wallapop listings lets you reach buyers in any city without having to create duplicate ads. With MitikLive you can do it manually or set up an automatic rotation to cover the entire country.
🎁 Start for free:
- Sign up and receive 10€ in FREE credits
- Change the location of your listings to any city
- Enable automatic rotation to cover multiple areas
- 86 cities available across Spain, Italy and Portugal
Why Change Your Location?
Wallapop shows listings based on the buyer's location. If you post from Madrid, users in Barcelona, Valencia or Seville will not see your products unless they specifically search across the whole country.
Most buyers search in their local area (within a 5–30 km radius). This means that a listing pinned to a single city is missing out on 95% of the potential market.
📈 Real impact on sales:
- 1 city: You reach buyers in your area (~5% of the market)
- 5 cities: You multiply your visibility by 5
- Rotation across 48 cities: Full coverage of Spain
Changing your location is especially useful for items that can be shipped: electronics, clothing, collectibles, etc. If you only sell furniture with in-person pick-up, it makes less sense to move the location far from your actual area.
Manual Location Change
From the MitikLive dashboard you can change the location of all your listings with a single click. The system uses an interactive map powered by Leaflet where you can:
- Search for a city: Type the name in the search box and select it from the list
- Click on the map: Tap directly on any point on the map
- Apply: The location is updated instantly across all your active listings
The change is immediate. Within seconds, your listings will appear to buyers in the new area. You do not need to edit each listing individually.
💡 Key advantage:
Manual change is perfect when you want to target a specific city — for example, if you notice there is more demand for your product in Barcelona than in your current city.
Automatic Location Rotation
Automatic rotation is the most powerful feature for professional sellers. Instead of manually changing your location, the system rotates among your selected cities automatically.
How do you set it up?
- Enable the toggle for automatic rotation in the dashboard
- Choose the interval: How often to rotate (30 min, 1h, 2h or 4h)
- Select cities: Add the cities where you want to appear
- Order with drag & drop: Drag the cities to define the rotation order
Once configured, the rotation runs in the background. You do not need to keep the dashboard open or stay on top of it. The system changes the location automatically according to the interval you have set.
Available intervals
| Interval | Rotations/day | Recommended for |
|---|---|---|
| 30 minutes | 48 | High-demand products (electronics, mobile phones) |
| 1 hour | 24 | General use, good balance |
| 2 hours | 12 | Slow-moving products (furniture, vehicles) |
| 4 hours | 6 | Minimal coverage, save credits |
⚠️ Keep in mind:
- Each location change consumes credits
- Shorter intervals = more credits used
- Start with 1–2 hours and adjust based on results
Available Cities
MitikLive includes 86 cities pre-configured across three countries, covering the main metropolitan areas and cities with the highest activity on Wallapop.
🇪🇸 Spain (48 cities)
All provincial capitals and the cities with the most activity on Wallapop: Madrid, Barcelona, Valencia, Seville, Zaragoza, Malaga, Bilbao, Alicante, Murcia, Valladolid, Palma de Mallorca, Las Palmas, A Coruña, Vigo, Gijón, and many more.
🇮🇹 Italy (20 cities)
The main Italian cities where Wallapop has a presence: Rome, Milan, Naples, Turin, Florence, Bologna, Genoa, Palermo, and more.
🇵🇹 Portugal (18 cities)
Portuguese cities active on Wallapop: Lisbon, Porto, Braga, Coimbra, Faro, Funchal, and more.
💡 Tip:
You do not need to select all 86 cities. For Spain, choosing 10–15 major cities (Madrid, Barcelona, Valencia, Seville, Zaragoza, Malaga, Bilbao, Alicante, Murcia, Palma de Mallorca) already covers the bulk of the demand.
Extension vs Mobile App
The location feature is available in both the browser extension and the MitikLive Android app, but with some technical differences:
| Feature | Browser extension | Android app |
|---|---|---|
| Interactive map | Leaflet (web) | flutter_map (native) |
| Manual change | ✔ Yes | ✔ Yes |
| Automatic rotation | ✔ Chrome Alarms API | ✔ Foreground Service |
| Works in the background | While Chrome is open | Always (foreground service) |
| Pre-configured cities | 86 | 86 |
The Android app has the advantage that rotation works even with the screen off, thanks to the foreground service. In the extension, Chrome must be running.
Tips to Maximise Sales with Location
- Combine rotation + renewal: Change the location AND renew your listings to appear at the top in each new city.
- Prioritise large cities: Madrid and Barcelona account for 40% of Wallapop activity. Make sure they are on your list.
- Tailor by product: Winter clothing rotates towards the north; beach items towards the coast.
- Smart scheduling: Combine rotation with the best times to post.
- State "Ships nationwide": In your listing descriptions, make it clear that you ship. Buyers from other cities will appreciate it.
- Monitor results: If a city generates no messages after 1 week, replace it with another.
🚀 Pro strategy:
Set up rotation every 1 hour with the 10 largest cities in Spain. Combine it with automatic renewal every 2–3 days. That way your listings are always at the top in the cities with the most buyers.
Frequently Asked Questions
Does Wallapop detect the location change?
Wallapop natively allows users to change the location of their listings. MitikLive simply automates this process. There is no risk of being penalised.
Can I select cities from different countries?
Yes. You can mix cities from Spain, Italy and Portugal in the same rotation list. This is useful if you sell products that can be shipped internationally.
How many credits does each location change consume?
Each location change consumes the same number of credits as a renewal. The 10€ free sign-up credit is enough to test the feature for several weeks.
Can I use rotation with multiple accounts?
Yes. You can set up independent rotation for each account. Each account can have its own list of cities and its own interval. See the multiple accounts guide for more details.
Does it work with Wallapop shipping?
Yes. Changing the location does not affect Wallapop's shipping option. Buyers can still purchase with shipping regardless of where your listing appears.
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